We. Meme. Business.

We help forward-thinking brands to connect with their target audience.

About

As Certified Memeologists, we specialise in connecting forward-thinking brands and agencies with younger audiences. 


In a world cluttered with forgettable content and low engagement, we’re here to help you (safely) embrace the power of memes and their undeniable ability to CONNECT.

More About Us
Alex Carlton, Founder / CEO at STRYKK, Founder Funkin Cocktails
"For brands looking to leave a lasting impression on a younger crowd while remaining authentic to their message, Lucid Meme is the clear answer."
- Alex Carlton, Founder / CEO at STRYKK, Founder Funkin Cocktails
Simon Marshall, Founder & CEO TBD Marketing/The Digital 100
"Within 6 weeks, our engagement with Gen Z skyrocketed... Their expertise in understanding and connecting with Gen Z is what sets them apart"
- Simon Marshall, Founder & CEO TBD Marketing/The Digital 100

Story

July 2022
1

July 2022

Jacob ran a 6 figure ad campaign, and noticed all his memes were outperforming ‘normal’ content by up to 2000%.

January 2023

So… he flew off to Barcelona to start developing what the first ‘meme company’ could look like
2
January 2023
March 2023
3

March 2023

Jonah was sent the data file showing memes over-performing. After doing some analysis, he immediately booked a flight out to Barcelona. After realising their complementary skill sets, they joined forces to create Lucid Meme

March 2023

Jacob and Jonah meet top agency owner Gary Vee and he completely understood the vision for what Lucid Meme would become, and discussions continued
4
March 2023
June 2023
5

June 2023

Gary Vee’s invests in Lucid Meme. As an early investor in Twitter, Uber and many more, Jacob and Jonah knew they were onto something big

June 2023

Jacob and Jonah go full steam ahead, helping companies create a buzz on their pages, and they braced for the exciting journey they have ahead
6
June 2023

Community

Jacob

Jacob

Co-Founder
Jonah

Jonah

Co-Founder
Gary

Gary

Investor

Process

Set Your Goal

1. Set Your Goal

Whether it’s engagement, connection or conversion, every Lucid Meme begins with a clear direction and target.
Formulation Begins

2. Formulation Begins

We create a custom proposal, including example custom memes and creative angles tailored for your unique audience, brand and style.
We Meet. We Greet.

3. We Meet. We Greet.

We get to know you, your team, company and objectives to ensure we have a 360° understanding of your business.
Creative & Sign Off

4. Creative & Sign Off

We finalise our meme creative, ensuring all xx components are calibrated to your objectives.
Distribution

5. Distribution

We deploy the meme across pre-defined platforms, with iteration management to optimise performance.
Analysis & Memeprovement

6. Analysis & Memeprovement

Data-driven snapshot (before and after) showing the impact of the campaign, including stand-out content and clear learnings to continue maximum momentum.

Work With Us

Targeted Campaign

This is where it all begins.


Our targeted campaigns are a first glimpse at the power of memes and what they can do for your business. 


We’ll guide you through the whole process of how we safely create memes that strike a chord with your audience and drive results.


Targeted campaigns typically have the following outcomes:


Reach more people with off platform sharing.

Convert attention into action and drive purchases / signups.

Engage more people with content that is DESIGNED to connect.

Targeted Campaign Form

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